Graph 3 – Familiarity with Elections Canada

The graph shows how familiar respondents said they were with Elections Canada. Responses are from two phases of the survey: Phase 1, benchmark survey; and Phase 5, post-campaign survey. The base is all respondents.

Responses were as follows:

• Extremely familiar: Phase 1, 4%; Phase 5, 8%
• Very familiar: Phase 1, 17%; Phase 5, 28%
• Somewhat familiar: Phase 1, 50%; Phase 5, 49%
• Just know the name: Phase 1, 26%; Phase 5, 12%
• Never heard of it: Phase 1, 1%
• Don't know: Phase 1, 2%; Phase 5, 2%